You may have see the excitement creep though various social media channels over the last week or so but in the unlikely event you haven’t, I’m sharing the news! After being kept under wraps, Scarlett & Jo have launched their new collection and I was privileged to be a part of the photo shoot. The photos are now making their way in to the public eye (I can now share them with you!) and they are stunning! Scarlett & Jo have really played a part in building my body confidence, their dresses have made me feel super feminine and the cuts are timeless.I feel like they have really thought about what I want from a dress. You know just those KEY things that YOU want… well for me it’s 3/4 sleeves, a not too obvious fit and flare plus something that makes it a little bit different but versatile. You might have seen the post I did a little while ago on their cowl neck dress which says exactly what I think! Perfect for work or play, their dresses tick all my boxes, So the fact they wanted me to model for them… (and partake in an amazing cup cake party!) well… speechless sums it up.
The shoot took place at the ever glorious Home House and it really was a glamorous house party. Myself and the other gorgeous ladies had free reign with the hair and makeup artists, how we styled the clothes and generally how we mingled the whole day. It was completely stress free, mainly due to how perfect the Scarlett & Jo range fits (no pins or alterations though out the entire day!) Being a complete novice, Nicky Rockets the photographer was a star. He made me laugh in front of the camera and I felt 100% comfortable. The other bloggers helped me grab some instagram shots and I returned the favour. We swapped outfits, shoes and accessories. It was a lovely day… one I will never forget. (Plus it ended with the most mouth-watering lemon meringue cupcakes I have ever had in my life!)
I met the man behind Scarlett & Jo, an interesting gentleman called Gifi who has a treasure trove of stories and memories that could entertain for hours. He was the host of the party and (I’m still thrown by this) he decided to create a dress for me. Yes I’m serious. He used a classic Scarlett & Jo design and revived a gorgeous fan print that he used in 1978. The dress fits like a glove and literally makes me want to sway as I walk like a 40’s star. The colour is bright but versatile so it can move through all the seasons and as always the sleeves are perfect for me. I couldn’t have asked for a better fit.
Overall, every single one of bloggers I worked with on that day looked beautiful and the new collection will be slinking into Evans between now and around April time. You can find out more about all the gorgeous ladies I worked with here, they really brought the collection to life and every one looked literally perfect in the outfit choice. The lovely ladies are Georgina (The face of Scarlett & Jo), Nancy, Elena, Mayah,Betty, Becky and Gloria. Nancy & Gloria have both done some great behind the scenes videos so go and check them out!
