There are plenty of rewards waiting for those who find the right location and put together a robust
business plan to open a café in Bangkok. It will certainly provide many challenges along the way, which
is why a sound marketing strategy should be adopted to make the most out of digital platforms on social
media to become more visible and get the message across. And while becoming increasingly visible is
vital, so is offering the right ambience along with quality products and the right prices.


There is an increasing café culture being developed over the past decade or so, with establishments also including dedicated coffee shops being seen as the place to be by the young and affluent. The air-conditioned buildings often also come with areas of great aesthetic beauty to socialise in. Once
customers are attracted, they can become loyal, especially if they enjoy products such as ผงไอศครีม
soft serve ice cream. Here are 4 great reasons for any Bangkok business to serve powdered ice cream.

  1. Ice cream is especially popular in a hot climate, offering a great way to cool down and enjoy
    delicious flavours. Space can often be in short supply to a business, so they want to be able to
    sell goods that are easy to store and remain cost-effective. Powdered ice cream certainly falls
    into that category, being easy to transport for mobile shops, and doesn’t need a refrigerator
    until the time that it is mixed.
  2. A massive advantage that powdered products provide is that they are simple to produce in a
    short time. That means that peak times can be catered for, or analytics studied to find out when
    most ice cream is sold, and then it can be made accordingly. Minimal equipment is required, and
    water or milk is simply added, meaning even those without training can prepare it, maybe after
    a customer has enjoyed a nutritious and delicious meal. 3. The ice cream product will taste delicious and always be in demand by those who come in out of
    the heat wanting to be refreshed and enjoy something that appeals to them and their friends.
    There are multiple ways that the dessert can be served, with those cafes looking to stand out
    from the crowd finding that their reputation soon grows when they serve a quality product, in
    different flavours with a range of toppings to add to its attraction.
  3. Seasonal specials might be on the menu, or even ice creams reflecting the location of a café if it
    decides to set up in a famous night market. Best of all, for the owner of a business, they can
    make greater profits when they choose powdered ice cream as it represents superb value for
    money. It is low risk and inexpensive, with no chance of wastage, which can blight those who
    purchase more traditional ice cream.

Any Bangkok café owner can increase the health of their bottom line when they purchase powdered ice
cream, which is delicious, easy to prepare and inexpensive.